DECK: one or more lines of text found between the headline and the body of the article. The deck elaborates or expands on the headline and topic of the accompanying text. Decks are set in a typeface that is sized somewhere between the headline and body text to provide contrast.

MASTHEAD: The listing in a newspaper or periodical of information about its staff, operation, and circulation.

SINK: The top margin; the space above the topmost element on the page.